Ideology has meant many different, often contradictory meanings throughout history. Its common-sense usage implies a set of ideas that characterizes a particular philosophical line of thought. It is the mental lens through which we interpret the world. Ideology encompasses Art, Family, Culture, Religion, Philosophy, Law, Media, Politics, Science and Education.
Storytelling is major reproductive component of ideology. Lenin's famous work What is to be done? is inspired by a fiction novel of the same name by Nikolai Chernyshevsky
Marxists often refer to ideology as a term that defines the bourgeois conception of the world propagated through mass media.